The ground under our feet has been laid down over millions of years. That’s easy to explain. And ecology: who doesn’t sense that all plants and animals are connected? What could be more enjoyable than visiting the product of geology and ecology – the landscape? Yet I can’t help but worry about the preservation of special and fragile geology, ecology or heritage. For how is it that cyclists ride past it, schoolchildren find it boring and voters overlook it?
Apparently, it is not visible enough. The language and images used by professionals, once beyond the borders of academia, just can’t cut it.
What do you need, to grasp geology or ecology?
Nothing more than a few clues. A dash of knowledge. Preferably administered on the spot by a human guide.
“Do you see that the salt marsh is higher than the polder behind the dike?”
“Did you notice there are no godwits near trees?”
Yes, they do see that. Nice. Right now all you have to do is to come up with an explanation for that height difference or that bird behavior. And in terms that your audience understands. If only you could put a geologist next to every phenomenon.
To simplify, but not too much
The next best way to see an area is through a paper or digital guidebook, with photos, illustrations, maps and text. An atlas, an app, a travel guide. (Whether the thing is paper or digital doesn’t really matter, it seems to me. But something that you click away in an instant is a message you forget in an instant).
Either way, digital or analog, you want to unlock scientific knowledge in an easy, visual way. You want to simplify, but not too much. Reality is complex and readers may have little time, but they certainly don’t want to waste it on information or stories that don’t teach them anything.
This way, this “opening up science” of mine will still be quite a job. Good thing the reward is so great: once people see geology or ecology, they keep seeing it everywhere.
That’s riches.
Talking geology at a party
Fun anecdote: one of the professors who collaborated on the Canon of the Dutch Landscape gave me a great reason to do my job. He said “thanks for your work, now I can just explain what I do at a party”. This also indicates that the scientists themselves find a short version of their work very useful.